Strategic market research for technology requirements should be: Conducted concurrently with the tactical market research effort to achieve efficiencies, Conducted after the tactical market research documentation has been approved by the, Broadly-focuses so that both public and private sector activities are included in the, Narrowly-focused so that only technologies that are well-defined for the current, The primary purpose of identifying products, services and technologies when performing. Determine the practices of firms engaged in producing, distributing, and supporting commercial items, such as type of contract, terms for warranties, buyer financing, maintenance and packaging, and marking, Identify the availability (if any) of commercially available solutions, Identify customary industry terms, conditions, and warranties, Understand distribution and logistics capabilities, Uncover historical acquisition information, Ensure maximum practicable use of recovered materials (see Subpart 23.4) and promote energy conservation and efficiency, Determine whether bundling is necessary and justified, Methods of collecting quantitative data (survey, observation, and experimentation), Environmental Impact Considerations & Cert Requirements, Market and Pricing Issues, Terms & Conditions, Governments Presence/ Leverage in the Market, Market Analysis, Conclusions, and Recommendations, Market Research Techniques Used/Functional Involvement. Databases holding biometric data can still be hacked. Which of the following three choices are among the key process steps for technology-focused strategic market research? answer: Inquiries by telephone, email, or meeting at a trade conference, Which three of the following choices represent primary reasons for performing market research? Fingerprints do not change over a lifetime, while facial appearance can change drastically with age, illness or other factors. May take place before an acquisition program exists. The timing of media refers to the actual placement of advertisements during the time periods that are most appropriate, given the selected media objectives. To address talent gaps, companies often find it necessary to reskill existing employees or hire additional talent. technology, Identify experts in the integration of the technology in Disclaimer: AcqNotes is not an official Department of Defense (DoD), Air Force, Navy, or Army website. Marco should send an instant message. 4. the following distribution for X = number of courses taken by a full-time student answer: A process for developing and sustaining a knowledge base of relevant products, services, and technologies. the main analytical conclusions from the workshop can be summarised as follows: The adoption of technologies for sustainable farming systems is a challenging and dynamic issue for farmers, extension services, agri-business and policy-makers. Cable and broadcast TV networks know which shows are hits with this target demographic and therefore which advertising spots to sell to a company targeting professional women. Moving to an integrated technology operating model does require significant change. Figure 1.2. The selection and scheduling of media have a huge impact on budget: advertising that targets a mass audience is generallymore expensive than advertising that targets a local or niche audience. Notably, respondents at companies with integrated digital and IT operations are 60 percent more likely than respondents at other companies to say their companies investments in technology create business value. Salvaged and recycled-content materials. Discuss. Physiological identifiers relate to the composition of the user being authenticated and include the following: Behavioral identifiers include the unique ways in which individuals act, including recognition of typing patterns, mouse and finger movements, website and social media engagement patterns, walking gait and other gestures. The basic premise of biometric authentication is that every person can be accurately identified by his . Please email us at: Author Talks: The worlds longest study of adult development finds the key to happy living, The executives guide to new-business building, Generative AI is here: How tools like ChatGPT could change your business, In a digitally converted technology organization, digital and traditional IT teams are not siloed or incubated and are governed by a single operating model. Low embodied energy materials. As an example, some justice systems will not use biometrics so they can avoid any possible error that may occur. Do Not Sell or Share My Personal Information, What is identity and access management? Interpreting research data: This step is focused on examining the data and coming up with a conclusion that solves the problem. Companies can ease the transition by taking three actions: organizing technology teams around user-facing products and the underlying platforms that enable them, creating a governance structure to keep the technology organization focused on the businesss strategic priorities, and establishing a rigorous system for prioritizing and delivering technology work. Sixty-seven percent say their companies aspire to make the shift to an integrated or fully digital technology organization. Errors such as false rejects and false accepts can still happen. Although you can't always know exactly who the audience is, you can imagine the general . Its effectiveness might be measured with conversion-to-sale metrics and enhanced by improvements to search algorithms. In 2015, Jan Krissler, also known as Starbug, a Chaos Computer Club biometric researcher, demonstrated a method for extracting enough data from a high-resolution photograph to defeat iris scanning authentication. To illustrate, if a company is targeting young-to-middle-aged professional women to sell beauty products, the person or team responsible for the media plan should evaluate what options each type of media offers for reaching this audience. http://www.slate.com/blogs/moneybox/2014/04/28/decline_of_newspapers_hits_a_milestone_print_revenue_is_lowest_since_1950.html, https://en.wikipedia.org/wiki/Advertising, CC BY-NC-ND: Attribution-NonCommercial-NoDerivatives, https://commons.wikimedia.org/wiki/File:Gotmilk.png, https://commons.wikimedia.org/wiki/File:Pears_Soap_1900.jpg, More or better product or service features: Ajax Stronger Than Dirt, Cost savings: Wal-Mart Always Low Prices, Quality: John Deere Nothing runs like a Deere, Customer service: Holiday Inn Pleasing people the world over, New, improved:Verizon Can you hear me now? O Is conducted continuously throughout the acquisition process. Even though technology teams and roles might be well defined, coordinating their many activities can be difficult. The research design involves the following steps: [2]. Other biometric factors include retina, iris recognition, vein and voice scans. Assistive technology is an umbrella term covering the systems and services related to the delivery of assistive products and services. Privacy Policy. Market research, tailored to program needs should continue throughout the acquisition process and during post-production support. To begin integrating digital and IT operations, technology and business leaders should map their companies technology activities and assets with respect to two categories: products and platforms (Exhibit 1). Respond. The media planner must make decisions about the media mix and timing, both of which are restricted by the available budget. Which of the following three choices are true regarding documentation of your market research? The headline serves as a hook for the appeal: it should grab attention, pique interest, and cause the viewer to keep reading or paying attention. A platform team will normally adjust its ways of working to match the state of the underlying systems and the needs of product teams and external partners. A teacher walks into the Classroom and says If only Yesterday was Tomorrow Today would have been a Saturday Which Day did the Teacher make this Statement? Its conducted by key members of a programs Integrated Product Team (IPT) with the goal of pulling together the necessary market information to be analyzed so an informed decision can be achieved on how to satisfy a need. The primary purpose of identifying products, services and technologies when performing service-focused strategic market research is to: answer: Access the complexity of proposals to acquire and sustain the service, Which of the following three choices are among the key process steps for technology-focused strategic market research? Subscribed to {PRACTICE_NAME} email alerts. To minimize conflicts and surprises, every dependency should be addressed on at least one teams release plan. However, it is important that these digital units and IT departments are closely integrated, with thoughtful coordination and planning between the organizations to prevent any bottlenecks. The digital-delivery office also helps manage the dependencies among teams, particularly product teams dependencies on platform teams. 1) Market Research. Typical platforms found at large companies include those for enterprise resource planning, customer relationship management, inventory management, and field operations. Identify primary commercial and government customers of the service, c. Assess the complexity of proposals to acquire and sustain the service, d. Assess the need to perform strategic market research for the service. 1. Identify primary commercial and government customers of the service. In a digitally converted technology organization, digital and traditional IT teams are not siloed or incubated and are governed by a single operating model. It details the procedures necessary for obtaining the required information, and its purpose is to design a study that will test the hypotheses of interest, determine possible answers to the research questions, and provide the information needed for decision making. Executives sometimes assume that once their digital activities are running well, the next step in their digital evolution should be a far-reaching, potentially disruptive effort to reorganize the entire company and operate it in the manner of a digital native. In our most recent survey, that percentage nearly doubled: one-third of respondents say their technology organizations are integrated or fully digital. (See also the JCIDS Manual ). -Marco should send an instant message. The body copyprovides supporting information. To carry out this approach, product teams include not only engineers but also designers, analysts, and experts from other business functions, such as operations, marketing, and compliance. answer: System for Award Management (SAM), Which of the following survey methods generally results in the most accurate assessment of a potential suppliers capabilities? In a fully digital technology organization, all technology teams operate in a digital manner, using modern software, infrastructure, and tools. How are UEM, EMM and MDM different from one another? Krissler had previously recreated a user's thumbprint from a high-resolution image to demonstrate that Apple's Touch ID fingerprinting authentication scheme was also vulnerable. Likewise newspapers know which sections attract the eyeballs of female audiences, and magazines publishers understand very well the market niches their publications fit. It is the year 2025. The results of market research and future plans for market research are included in a programs Acquisition Strategy. Low- or zero-emission landscaping equipment. Energy-efficient and solar-powered lighting. 2. The three choices that are among the key process steps for technology-focused strategic market research are? Image by Ly-Huong Pham is licensed under CC BY NC. These five Functions were selected because they represent the five primary . Market research should yield an understanding of potential material solutions, their technology maturity, and potential sources, and should suggest strategies for acquiring them. It also holds regular meetings with product and platform leaders to go over the value and feasibility of the features they want to add, identify new dependencies, and negotiate teams competing interests (such as product teams needs to borrow the same personnel from platform teams and product teams simultaneous requests for additional platform features). Assess the need to perform strategic market research for the service. Transcribed image text: Strategic market research: identifying products, services and technologies when performing service-focused strategic market research is to: Assess the need to perform strategic market research for the service, Identify primary commercial and government customers of the service May take place before an acquisition program exists Is conducted continuously throughout the . larger-scale applications. A demonstration of this difficulty was the over 20 million individuals whose fingerprints were compromised in the 2014 U.S. Office of Personnel Management data breach. A stand-alone, Regulatory requirement at Materiel Development Decision (MDD). As a result of these efforts, the company accelerated the development of several products that had been delayed and launched them sooner than it had planned. It is important for marketers to consider the contribution advertising will make to the whole. 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